Build Better Connections With Smarter Software
Royal Software creates tools that help businesses communicate, automate, and grow, starting with RoyalChat AI, your intelligent website assistant.
Software Designed to Make Business Easier
Royal Software, Inc. develops modern, practical software solutions that help businesses streamline communication, improve customer experience, and automate everyday processes. Whether you’re a single-location business or a nationwide brand, our tools are built to adapt to your workflow, not the other way around.
Meet RoyalChat AI — Your 24/7 Smart Website Assistant
RoyalChat AI turns your website into a living, breathing support team. It learns your brand, uses your data, and instantly answers customer questions in a human-like way. From product details and FAQ support to booking assistance and lead capture, RoyalChat AI helps you convert more visitors without adding more workload.
Powered by your content + advanced AI
Integrations
Connects with WordPress, Shopify, HubSpot, Zapier & more
Automatically collects and syncs leads
Our Mission
Technology should empower business owners—not overwhelm them. Royal Software was founded to build tools that simplify the way businesses communicate and operate. We believe automation should feel natural, customer support should be instant, and software should make your life easier, not more complicated.
About Michael Booth
With over 30 years in IT, digital marketing, and technology leadership, Michael Booth built Royal Software to solve a real problem he saw across industries: businesses were losing leads, wasting time, and juggling too many disconnected systems.
His vision is simple: create intelligent software that automates repetitive tasks and helps companies deliver a better customer experience.
Built for Entrepreneurs, Agencies, and Growing Businesses
Whether you’re running a local business, an e-commerce store, a service company, or a multi-location brand, Royal Software builds solutions that scale with you.
How We Build
We build tools that are honest, reliable, and business-friendly.
We solve real problems with forward-thinking technology.
If it complicates your workflow, we don’t build it.
Insights From the Royal Software Team
Tips, tutorials, and updates to help you stay ahead with automation, AI, and modern software tools.
Ready to Bring Intelligent Automation to Your Business?
RoyalChat AI is the first step toward a smarter, more responsive website experience.